Made in Japan,
for men with faces.

Hello, we’re an upstart skincare brand. It’s nice to meet you. Our products feature natural, locally-sourced ingredients that do great things to your skin. Please have a look around.

Shop Shodai >

Shodai Face Wash

Shodai Moisturizer

So, What's In The Bottle?


(Japanese Cypress tree) oil, from Aomori

Thanks to hiba oil, both our face wash and moisturizer have a fresh, woody scent, somewhat similar to cedar. The oil itself is often used in Japan to relieve stress and focus the mind, but it also has anti-bacterial properties. We purchase our hiba oil from a small, local producer in Aomori, in the northern part of Japan.

Green Teaお茶

from Kyoto

Famous for its health benefits, it’s no surprise that green tea is a common skincare ingredient in Japan. Packed with antioxidants, studies have shown it slows signs of skin aging and improves complexion. We source our green tea from Kyoto, the ancient capital of Japan.

Onsen Water温泉水

from the Northern Alps

Our products are blended with natural onsen (hot spring) water, which is famous in Japan for its hydrating and rejuvenating properties. We use premium skincare product grade onsen water, which is specially filtered for purity.


When sake is made, amino acids and other essential ingredients that act as moisturizers and antioxidants are created during the fermentation process. As a result, sake is extremely good for your skin. It’s also quite tasty. Sake, not your skin. Well, this is getting weird now, let’s move on!


We upload a new photo to Instagram daily.

Tag your photos with #shodaimen for guaranteed fame & fortune.

Follow us on Instagram @shodaimen



- Instagram feed not found.

join our wildly exciting mailing list